Softex is a Greek family business with a vision and goal to offer high quality paper, continuing the 85 year old tradition of the brand in Greece.

For us, paper, apart from being a basic necessity of everyday life, means care, expression of love, cleanliness and part of the values of the Greek family we grew up with. With respect to these values, to tradition and a passion for quality, we continue to evolve and adapt to the needs of modern times.

Since 2016, as a member of Intertrade Hellas A.B.E.E., one of the leading paper processing companies in Greece, we invest in innovation and technology, creating products that offer comfort and exceptional quality. Today, Softex is a leader in the market of branded toilet and home care papers, always paying attention to your needs.